Project Overview
FASCYNACJE Foundation supports children and families affected by Fetal Alcohol Spectrum Disorders (FASD) through diagnostic services, therapy, education, and professional training.
The goal of the project was to redesign the foundation’s website to better reflect its mission, improve usability, and support communication with parents, specialists, and partners.
Challenges Identified
1. Outdated Information Architecture
Content was distributed across multiple sections, making it difficult for users to quickly find key information about:
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diagnostics
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therapy
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training programs
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current events
2. Limited Readability
The website relied heavily on large blocks of text, reducing clarity and making content difficult to scan.
3. Lack of Clear User Paths
The site did not effectively guide users toward key actions such as:
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booking a diagnostic consultation
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joining training sessions
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contacting the foundation
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supporting its activities
4. Limited Mobile Experience
The layout was not fully optimized for mobile devices, which is critical given that most users access the site via smartphones.
5. Underutilized Educational Potential
Although the foundation provides valuable educational content, the website did not fully support:
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expert articles
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multimedia resources
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news and updates
Project Goals
The objective was to create a new website that would:
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organize and clearly present the foundation’s services
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improve readability and user experience
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strengthen communication of the foundation’s mission
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increase visibility of educational content
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simplify contact and access to services
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ensure full responsiveness and scalability
New Solution
New website:
https://nowa.fundacjafascynacje.pl/
Key Improvements
1. Clear Content Structure
Core service areas were reorganized into clearly defined sections:
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diagnostics
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therapy
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training
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group activities
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multimedia
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news & resources
This allows users to quickly find relevant information.
2. Stronger Mission Communication
The new website highlights:
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the foundation’s goals
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areas of support for children with FASD
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educational and social initiatives
This strengthens the organization’s identity and social impact.
3. Modern Visual Design
The redesigned interface includes:
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clean, structured layouts
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clear headings
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visual content blocks
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consistent color system
This improves readability and overall user experience.
4. Knowledge & Content Hub
The new structure supports publishing:
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expert articles
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training announcements
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event updates
The website now functions not only as a presentation tool but also as an educational platform.
5. Mobile Optimization & Accessibility
The website is fully responsive, offering:
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a clear mobile layout
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intuitive navigation
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easy access to contact information
Results
Improved Communication
The foundation’s services are now presented in a clear and structured way.
Better User Experience
Users can find information faster and navigate the site more intuitively.
Stronger Brand Credibility
The modern design enhances trust among partners, donors, and institutions.
Enhanced Educational Impact
The website now supports ongoing educational and awareness activities related to FASD.
Summary
The redesign of the FASCYNACJE Foundation website resulted in a modern, user-friendly platform that effectively communicates the organization’s mission and services.
The new website not only improves accessibility for families and professionals but also strengthens the foundation’s role as an educational resource in the field of FASD.
